It’s a common misconception that if you build it, they’ll come. Creating online courses isn’t that simple. While it’s a great concept in theory, there’s more to succeeding and profiting from online courses than just uploading content....
You’ve probably heard of email marketing and have even signed up for email newsletters yourself, but it’s just too hard to do yourself, right? Wrong! Email marketing doesn’t have to make rocket science seem like kindergarten nap time. Despite all the...
No matter how great your course is, it’s not helping anyone if they don’t know about it. Creating an online course is only half the job. The next is learning how to market an online course. While there are numerous ways to get the word out, some are tried...
Every expert will give you a different answer on this one, but the one thing they all agree on is to start marketing your online course before you launch it. Early marketing means more students when you launch. Take a look at the pros and cons of different time...
It’s a highly debated topic among course creators and there isn’t actually a right or wrong answer. Of course, that doesn’t exactly make your decision easier. Okay, so selling your course before your build it can work, in some cases. In others,...
You already have an online course, so why would you need an email list? Because education consultants can’t depend on learners remembering to come back once the course is over. Once a student comes and leaves, how will you get back in touch with them? Without an...